About Colleen Arturi

My purpose is to help people own their unique power through storytelling.

My clients embark on a journey of brave discovery, where they experience a new way to understand themselves and their brand presence. In the end, they fully own their story and show up confidently with a presence that’s 100% authentic.

I have an exceptional ability to…

Listen, understand, and hold judgment. I am deeply driven to create a world in which everyone shares their unique voice and feels like they can be their true selves.
 
I want you to be…

The self that you are when you’re with your best friends.
The self that you are when you’re having your best day at work.
The self that sees your true power and capability. 

Are you ready for a deep dive?

Self-examination and self-awareness are a critical part of the branding process, because you MUST share the deepest part of who you are in order for people to truly connect with you on a deep level.

The result of this work is a brand story that is fully resonant, completely authentic to who you are, and as high impact as possible.

You need to level up your presence. And I’m here to help.

My entire 20 year career has been dedicated to helping high level individuals and high impact brands discover what makes them unique (IDEO, IKEA, Threadless… I could go on). And now, I am sharing that expertise with you. My all-female team helps you understand your brand and your public persona in order to create maximum impact. 

It's 100% impossible to do this work alone.

I am your new trusted consultant, here to guide you through your story, an objective outsider who doesn't know you (yet!) and who can reflect back the true you.

If you’re curious about doing this work, start by taking the Ourtypes® asssessment.

Ourtypes is a framework for changing the way you talk about yourself in order to transform the way you see yourself. I’m the Founder of this framework, and it has become a large passion area for me.

The assessment is the first step in understanding who you are now, and who you want to be in the future. It only takes a literal minute, and clients find it to be stunningly helpful.

I’ll be your guide in helping you use your own intuition and self-awareness to uncover your Ourtypes. I identify as a Seeker Ourtype, and part of that means taking you on an incredible journey of self-discovery.

To find out your Ourtypes, visit Ourtypes.net.

Image by Lauren Michelle Photography

If you’re a new client and you’re looking for fresh insights on your brand, I invite you to join me for Out of Office Hours.

Out of Office Hours are my alternative to "pick your brain" meetings.

For those of you who are local to the Chicago area, I invite you to join me in my beloved community of Riverside, Illinois to walk through town, talk about your business, and to explore new ideas in a new setting.

Riverside is a beautiful community filled with old growth trees, historic homes, plenty of local wildlife, and a meandering riverwalk. We'll use this natural inspiration to get our hearts pumping and the ideas flowing!

We'll talk in detail about your brand, story, and goals. We'll dig into the challenges you're having and then we'll create a plan for overcoming them.

This experience will give you immediate insights for your brand - I guarantee your perspective will change, and new ideas will flow! 

Past clients have left initial sessions with a clear plan to:

• Re-invigorate their purpose and take directional action

• Understand their business persona much more clearly

• Start their brand journey

After our conversation, I'll map out what you need depending on your goals. 

If you're not able to come in person, I invite you to use this opportunity to get fresh air during the call, and take a walk while talking with me...and I'll do the same!